Richard Liu Qiangdong is the chairman, founder, and CEO of The company was formerly called Jingdong and 360buy and was founded in 2004. Richard comes from Chang’an village in Suqian, Jiangsu province China. The village lacked good infrastructures like electricity and water, but his parents’ made ends meet by being merchants along the river Yangtze. Liu spent time with his maternal grandmother and accompanied her wherever she went.

As a young boy Liu Qiangdong wanted to be the village head to take care of the villagers’ needs like food. He was passionate about traveling the world and exploring new technology that wasn’t there in his village. Liu excelled in school and was selected to join Renmin University, where he acquired a Bachelor’s degree in Sociology. In university, he learned computer programming, which enabled him to care for his family and himself.

After graduating in 1996, Richard applied for the EMBA program at China Europe International School of Business. It was his failed venture in the hotelier industry that made him want to understand business management and gain entrepreneurial skills. In 1998 Qiangdong started Jingdong at a small stall in Zhongguancun. It had a goal of distributing magneto-optical products.

Jingdong became famous for selling authentic products, unlike stalls that sold counterfeit products. After five years, he opened 12 chain stores spread across Shangai, Beijing, and Shenyang. It was until 2003 that Jingdong got popular after the SARS epidemic. During the epidemic, he built the business’s e-commerce model, and in 2004 it became purely online.

In 2007 Richard Liu formed a national logistics system after realizing no logistics firm in China would cater to everyone, even those in rural areas. Those in rural areas would go to the nearest town to get appliances. The logistics firm would prevent damage to items during the delivery process. Liu’s hard work and success have made him win numerous awards.

Richard has managed to accrue a few important accolades over the years Richard Liu has been featured as an Honoree in Variety 500 website entitled, “ Richard Liu; Founder / Chairman / CEO”, as a result of his persistence, innovation, and hard work.

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